Recent Writing
Seize opportunity to steer, moderate election noise
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Examine, evaluate reporting shortcuts
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Are you ready for the new year? Take inventory, prepare calendar
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Don’t rely on advisories to be first with the news; engage in social media
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Meaningful meeting reports demand substantive leads
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Don’t let shortcuts thwart quality content
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
The ‘blue shirt’ won. Is that the best we can do?
Local names and faces are the lifeblood of community newspaper content.
Are you telling your own stories?
Are you telling your own stories? I circulated a column celebrating community newspapers earlier this year in recognition of Sunshine Week. Its publication prompted a few comments. One reader, who hailed from a Minneapolis suburb, read the column in his local paper....
Special projects energize staff, community
I fondly characterize newsrooms as organized chaos. That definition has aptly described operations for the past 18 months with the impact of COVID-19. The story has demanded constant attention, and there are likely fewer reporters to handle the task due to the economic toll of the pandemic.
Sharpen your editing with these press releases
The hyper partisanship in today’s political landscape was on full display with passage of the American Rescue Plan. It passed on a straight party-line vote.

Who is Jim Pumarlo?
Community newspapers, at their best, are stewards of their communities. The news columns are a blend of stories that people like to read and stories they should read. The advertising columns promote and grow local commerce. And the editorial pages are a marketplace of ideas.
Jim Pumarlo understands that energized newspapers are at the foundation of energized communities. His message is straightforward: Community newspapers – whether delivering information in the print or on the Web – must focus on local news if they are to remain relevant to their readers and advertisers.
You’re welcome to reprint these columns with the appropriate tagline:
Jim Pumarlo writes, speaks and provides training on community newsroom success strategies. He is author of “Bad News and Good Judgment: A Guide to Reporting on Sensitive Issues in Small-Town Newspapers,” “Votes and Quotes: A Guide to Outstanding Election Coverage” and “Journalism Primer: A Guide to Community News Coverage.” He can be reached at www.pumarlo.com and welcomes comments and questions at jim@pumarlo.com.