Recent Writing
Plan now to recognize first responders
Are you looking for a project that can energize your news staffs, generate new advertising revenue and underscore the value of a local newspaper to potential new subscribers?
Single-source stories too often miss the mark of solid journalism
A regular flow of press releases demands editors’ everyday attention. The communications, in varying degree, play a role in newspaper content. Their value looms even larger in today’s landscape of diminishing newsroom resources.
What’s happened to nuts and bolts of public safety reporting?
Crime and public safety are garnering more headlines across the country. Law enforcement and racial disparities in the criminal justice system are under increasing scrutiny. Newspapers play a key role in examining the dynamics in their own communities.
Use your special insight to recommend election choices
Coverage of public affairs – recording the actions and inactions of governing bodies from local to federal levels – demands attention from newsrooms year-round. And for good reason. Elected officials regularly debate and craft public policies that affect citizens’ everyday lives.
Seize opportunity to steer, moderate election noise
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Examine, evaluate reporting shortcuts
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Are you ready for the new year? Take inventory, prepare calendar
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Don’t rely on advisories to be first with the news; engage in social media
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Meaningful meeting reports demand substantive leads
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Don’t let shortcuts thwart quality content
Many newsrooms, already strained by lean staffs, have seen resources exacerbated by the economic toll of the coronavirus. Circumstances have prompted editors and reporters to take shortcuts in gathering and publishing the everyday churn of news.
Who is Jim Pumarlo?
Community newspapers, at their best, are stewards of their communities. The news columns are a blend of stories that people like to read and stories they should read. The advertising columns promote and grow local commerce. And the editorial pages are a marketplace of ideas.
Jim Pumarlo understands that energized newspapers are at the foundation of energized communities. His message is straightforward: Community newspapers – whether delivering information in the print or on the Web – must focus on local news if they are to remain relevant to their readers and advertisers.
You’re welcome to reprint these columns with the appropriate tagline:
Jim Pumarlo writes, speaks and provides training on community newsroom success strategies. He is author of “Bad News and Good Judgment: A Guide to Reporting on Sensitive Issues in Small-Town Newspapers,” “Votes and Quotes: A Guide to Outstanding Election Coverage” and “Journalism Primer: A Guide to Community News Coverage.” He can be reached at www.pumarlo.com and welcomes comments and questions at jim@pumarlo.com.