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Plan now for endorsements, the final step of election coverage

by Jim Pumarlo | May 1, 2012 | Recent Writing

Plan now for endorsements, the final step of election coverage The Inlander/May 2012 Readers have been inundated for months with coverage of the 2012 presidential election. But newsrooms should also be brainstorming for ways to bring attention to local races. Election...

Numbers, without interpretation, leave readers in dark

by Jim Pumarlo | May 1, 2012 | Recent Writing

Numbers, without interpretation, leave readers in dark Publishers’ Auxiliary/May 2012 Spend any time in a newsroom and numbers readily become a fact of everyday reporting. Reporters’ eyes can easily become glazed by the stream of statistics. A city council...

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