by Jim Pumarlo | Feb 1, 2021 | Recent Writing
Initiate conversations with your readers A reader questions your policy for reporting suicides. A retailer challenges your staff to produce timely and relevant business news. A reporter is confronted for printing a press release charging a candidate with unfair...
by Jim Pumarlo | Jan 1, 2021 | Recent Writing
Make public affairs coverage relevant and timely How many newsrooms have received complaints about coverage of local public affairs – specifically meetings? It might be the city council, school board, county board or one of the numerous other government bodies under...
by Jim Pumarlo | Dec 1, 2020 | Recent Writing
Don’t close books just yet on 2020 elections Mention election coverage in the aftermath of this year’s tumultuous presidential contest, and many newsrooms will likely turn a collective deaf ear. For most editors and reporters, the next cycle of elections is the...
by Jim Pumarlo | Nov 1, 2020 | Recent Writing
Execute your strength: Put names and faces behind the stories Nothing is more satisfying than looking at your product – whether it’s the print or digital edition – and smiling in approval, “We’ve got it covered. We’re connecting with our readers.” Developing...
by Jim Pumarlo | Oct 1, 2020 | Recent Writing
Pandemic no excuse for lazy reporting Editors and reporters are facing some of their biggest challenges in gathering news during the pandemic. Access to everyday sources is increasingly limited with no relief on the horizon. Reporters no longer can walk into offices...
by Jim Pumarlo | Sep 28, 2020 | Recent Writing
Newspapers excel at keeping pulse on your communities NAA Week / September 29, 2020 My days of sitting behind an editor’s desk have passed, but I’ll never lose my newspaper blood. I regularly enjoy my first cup of coffee while scanning newspaper websites. It’s a great...
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