by Jim Pumarlo | Mar 1, 2022 | Recent Writing
Seize opportunity to steer, moderate election noise Election coverage was a priority when I toiled behind the editor’s desk. It was all-hands-on-deck in the newsroom as we sought information to help voters make their choices. As a final step, we endorsed in all races...
by Jim Pumarlo | Feb 1, 2022 | Recent Writing
Examine, evaluate reporting shortcuts I fondly characterize newsrooms as organized chaos. I witnessed that firsthand guiding staffs when resources were plentiful and community newspapers had captive audiences. Dynamics are even more frayed in today’s changing media...
by Jim Pumarlo | Jan 1, 2022 | Recent Writing
Are you ready for the new year? Take inventory, prepare calendar It’s standard procedure at many newspapers to chronicle headlines in year-end editions. The continuing social and economic impact of COVID-19 is certain to capture a lion’s share of attention in most...
by Jim Pumarlo | Dec 1, 2021 | Recent Writing
Don’t rely on advisories to be first with the news; engage in social media Media advisories regularly cross editors’ desks with notice of newsworthy events. An individual launches a bid for elective office. Citizen groups organize to both support and challenge a...
by Jim Pumarlo | Nov 1, 2021 | Recent Writing
Meaningful meeting reports demand substantive leads Newspapers smartly are promoting their roles as government watchdogs to reinforce their strengths in the fractured media landscape. I join the chorus: Vibrant coverage of public affairs is at the foundation of...
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